By gathering and analyzing over two decades of employee engagement survey responses and numerous psychological studies, we distilled the five basic keys
of employee engagement into meaning, autonomy, growth, impact, and connection, (i.e., M-A-G-I-C). Since we are all different, each of these keys plays
a unique role in how engaged we are in our work (and life).
Based on over 28 million employee survey responses across 70 countries—the most extensive employee engagement survey database of its kind—ENGAGEMENT MAGIC®
combines principles of psychology and motivation with solid business concepts. Written by internationally recognized experts in leadership and employee engagement,
ENGAGEMENT MAGIC® provides actionable advice that will reduce employee attrition, encourage initiative, drive growth and profit, and increase personal engagement
in one’s work.